What is "Fund Development"?

Simply stated, “fund development” is acquiring resources to achieve a specific aspiration of an individual and/or organization. Fund development is the process by which an organization uses fundraising to build capacity and sustainability. It is part of the strategic marketing of a nonprofit organization. Fund development is not only concerned with raising money, but also develops reliable sources of income that will sustain the organization through the realization of its long-term mission and vision. Building relationships with people and other supportive organizations is also a component of profitable fund development. Successful fund development requires a strategic plan that relates funding to the purpose and programs of the organization.

Coordinating with a professional fund developer, such as MJK Consulting, will assist your organization with…

• General fundraising:  The art of generating funds through individuals and/or the philanthropic community for a specific purpose/project
• Relationship fundraising:  Strategic activities that are based on establishing relationships with potential givers/ donors – individuals and/or foundations
• Organization leadership:  The process of making decisions, setting and achieving goals and generally keeping the organization together